Blog Articles

Find marketing, sales, business development, growth, support, and customer success insights (plus company news and partner content) in the Selworthy blog.

Latest Posts

The Power of UGC Campaigns to Get More Online Sales

The rise of social media has transformed the way people create, share, and consume content. Your customers no longer have to wait for news updates or make a special trip to the..

Read More

Website Visitors to Customers - How to Monitor Your Conversion Rate

When you’re starting a new online store–or any other business–it can be hard to track the success of your marketing efforts. But one of the most important things you need to know..

Read More

11 Mental Shortcuts Sales Teams Can Use To Close More Sales

Closing a deal is one of the most satisfying parts of being a salesperson. It often takes hours, days, or weeks to convince someone that your product or services are the right fit..

Read More

Connecting Your Store to HubSpot

HubSpot can be among the most powerful eCommerce tools at your disposal, and if you aren't using it to measure your eCommerce success, you may just be missing out on data that..

Read More

10 Things to Check When Your Sales Page is Underperforming

Your sales page is what's going to get you a sale. You've worked hard on your product or service, and now that it's ready for launch, you want everyone to see how great it is. The..

Read More

Top 30 HubSpot Integrations

Hubspot is one of the most powerful inbound marketing and sales platforms on the planet. The software provides users with powerful tools to attract, engage, and delight customers...

Read More

Have You Heard of These Lead Generation Strategies?

You know how crucial it is to create leads, and more importantly, qualified leads. When you increase leads, you increase brand awareness and interest in your products or services...

Read More

How To Leverage HubSpot To Create Smart Ad Campaigns

Nothing in business ever stays the same. This is especially true when it comes to advertising and ad campaigns. Statista did an analysis in 2020 on media advertising, and found..

Read More

How to Get More Product Reviews for your online store

There are a lot of ways to get more product reviews for your online store. First, you need to understand why people don't write them. Then, you can take steps to ensure that..

Read More

9 Reasons Your Clients Don't Want HubSpot and How To Overcome Them

As a Hubspot agency owner and a marketing service provider, we understand the importance of having a strong marketing strategy. That's why we work with companies and clients who..

Read More

How to Create A Winning Sales Funnel in HubSpot

Historically, there’s been a rift between sales and marketing, which leads to mistrust and miscommunication between the two teams. This rift can mean the difference between making..

Read More

Create a Powerful Knowledge Base Using HubSpot Service Hub

Customer interactions with your brand continue long after a purchase. The moment a prospect finds your website and long after you sell a product or service, it’s crucial that you..

Read More

5 Reasons Why You Should Be Using Retargeting Ads

Did you know that 97% of people who visit your site for the first time leave without buying anything?

Read More

How To Boost Your Sales With HubSpot and Shopify

If you’re a Shopify eCommerce shop, you know how critical it is to get inside the mind of your customers. Every time a customer interacts with your company, they provide a lot of..

Read More

Shopify vs Magento – Which One Is Best For You?

Choosing the right platform for your online business isn’t easy. There are so many factors to evaluate. You have to consider the design and look of the customer-facing store to..

Read More

Shopify vs BigCommerce: How To Choose the Right One for You

Two major players in the world of hosted eCommerce software are BigCommerce and Shopify. Both offer simple to use shopping platforms for online businesses and provide..

Read More

Four Essential Marketing Analytics You Need To Follow

One of the greatest challenges facing marketing teams today is measuring the effectiveness of marketing campaigns. Whether it’s your email sequencing, calls to action, lead..

Read More

10 Tips to Increase Sales in Your Shopify Store

When you first started your Shopify store, you likely spent hours researching the best ways to get your name out there and sell products right away. If you’re reading this, things..

Read More

Shopify vs WooCommerce: Why Should You Upgrade?

When your eCommerce store is ready for a facelift and more functionality, it can be challenging to decide on the right platform. You probably know what you’re looking for but..

Read More

Are You Using the Right Images on Your Website?

Your website can be the hardest working salesman on your team — working around the clock and never taking a sick day. If you’ve noticed that you are getting traffic to your..

Read More