Email Marketing and the Mistakes People Make With It

Believe it or not, email marketing works, and the great thing about it is that it is relatively simple to do. You don’t need special skills to be able to ...

The Many Different Ways Pay-Per-Click Ads Can Increase Revenue

Some people believe that PPC, or pay-per-click, can only help a site that is directly selling to clients. This misconception may be because of the fact ...

Qualities of a Good Social Media Manager

So you need someone to handle your social media accounts and they have to be able to monitor the activity as well as reply to queries and comments on ...

SEO Predictions for the Coming Year

At the start of every year, SEO experts everywhere weigh in on their ideas for what may be big in the next few months. These predictions often include ...

How an Online Marketing Campaign Strategy Can Make or Break a Website

When you have a website, or when your business ventures to create a presence online, you need to do more than just have a portal that people can access ...

Dispelling Popular User Experience Myths

When defined, the term User Experience (or UX for short) means meeting the needs of the customer or user by way of features that are simple, easy to use, ...

Email Marketing Strategies That Can Work for Small Businesses

One of the more effective marketing strategies that you can use, whether you are a big or a small business, is email marketing. While some people tend to ...

Mobile App Design Trends to Watch Out For

Every year, predictions come out for everything, from clothing to gadget designs to home improvement ideas. Every year, you will also notice that ...

Understanding Internet Marketing and What It Can Do for Your Company

Even when you are already having someone else handle your internet marketing campaigns for your business, it is still considered a good idea to have at ...

Pay-per-Click Trends to Look Out for in the Coming Year

Pay-per-click, or PPC, is a tool that many use to increase traffic to their sites, and in effect, increase revenues for their business. Using these ads to ...

Why Innovation is the Key to a Successful Social Media Marketing Campaign

Social media marketing to some people is merely the act of creating a presence on various social media platforms. They do this to increase their reach and ...

User Experience Should Drive Your Website's Design Ideas

As a consumer, when you visit a website, what do you usually expect? What makes you continue using a website and what drives you away from these as well? ...

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